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SPILLING THE TEA .
SPILLING THE TEA .
Articles to help your business development
What is Print on demand?
Print on demand (POD) is a business model in which sellers work with third-party partners to make and sell custom merchandise. With a print on demand model, the POD partner manufactures, packs, and ships every custom product as soon as someone orders from your ecommerce store.
POD is a simple way to start earning passive income. We asked Squarespace’s Custom Merch partner, Printful, for a behind-the-scenes look at how print on demand works, the types of custom merch that can be sold, and the benefits of POD.
4 ways to prepare your business for 2023.
2022 has been a year for Small New Zealand Businesses, as many continued to grow post-covid, or some started.
As we say goodbye to 2022 and prepare for a year - we recommend these 4 ways to prepare your business for 2023, so you can hit the ground running.
Branding before Marketing
Branding and Marketing - same thing, right?!........Not quite. Branding and Marketing are equally important and often overlap - but knowing the difference between each will help you with your strategies. In short, Branding allows you to develop and share your business message before you communicate it through Marketing.
To put it simply - it’s branding before marketing. We don’t make the rules, but every business knows it’s a golden rule.
In this blog - we break it down. What is branding? What is marketing? and we share some examples to help you understand the difference between them.